Entries by digitalmarketing

How Today’s B2B Marketer Triumphs Over the Big 3 Challenges of the Digital Revolution

To attract new clients and protect existing ones, companies selling products and services to other companies face daunting challenges in an ongoing transition from print based marketing approaches to expanded digital-centric methodologies. The challenges are in the expenses that are piling up for companies tackling this digital-centric transition. The costs fall in three specific areas: […]